“In order to mitigate the gap between offence and defence, you have to have an attacker's mind.” Nadav Zafrir

Every major crisis entails the need for calibrated communication with restrained and verified outcomes. The pandemic even more so. In military terminology, the so-called strategic communication, and its implementation and rehearsal take years for one average state. Countries not affected by the populists' information warfare, still functioning normally have all managed to implement it — fully or partially. The others pay a high price.

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This is a blogpost about a country, which has the highest infection rate in the world at…


The archetypal narrative of the noble thief might be a cover-up for the first successful test of astroturfing on financial markets

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No worries, I’m not going to teach you what are “shorts” and where does the word “clearing” come from. I really don’t care about stock gambling.

I’m a propaganda specialist and my job is to see patterns in communication disruptions.

Lately today I was making a podcast named The Canaries On The Net together with my colleague Josef Holy, who is an expert on social media algorithms and digital evangelist. We both noticed at the same time, that there…


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What the cultural chaos-patterns tell us about the far-right terror

“The passion for destruction is also a creative power.” Mikhail Bakunin, Russian anarchist

In the information noise created through aggressive building of social media algorithms, we can see the uncanny cognitive chaos, swallowing people like The Infinity War of Thanos. Our civilization was built on the cornerstone of truth, verification, evidence and superiority of science. Is there any hope to turn the chaos into consensus again or have we crossed the Rubicon and gone to war?

No worries, I’m not going to explain the toxic business model of social media…


How the algorithm boosted our destructive potential

When historian Robert Proctor from Stanford University pulled a dusty study of the tobacco industry’s first Public Relations campaign out of the archive, he had no idea that what he was holding was actually a bomb tutorial.

In short, the tobacco industry faced the possibility of total bankruptcy in 1953. Scientific work proved beyond a reasonable doubt that smoking causes lung cancer. In a last desperate attempt, the representatives of the industry hired a young unorthodox “Public Relations” guy named John Hill. Hill delivered a plan that consisted of creating so many versions…


Alex Alvarova

He’d be gone after a few months, our European grandmothers said when there was no denying the mounting Hitler madness sweeping Europe. It was too late, the time to do something was about five years before that. Even after that, people consoled themselves that it wasn’t really a war, just a bit of political haggling, Hitler would soon tire for sure, he ain’t that bad . . . thousands of excuses to ease our failure, our ignorance and our fear of confronting the aggressor in time.
A familiar story? Sure. …


Nine things we should re-consider before we lose.

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I don’t know exactly, how in detail our configuration of information defence strategy should look like, but I offer you some pre-conditional thoughts :

1. If we can legally define physical aggression and cyber aggression, we can also define cognitive aggression in the information space as well.

2. The information environment is a public good. We can’t protect its quality from an attack if we leave it in the private black-box mode.

3. Because most of our lives ( the executive, administrative, and financial decisions) will proceed online in the post-Covid era…


Are we heading to a new wave of “religious” wars based on broken cognitive space?

We are in the 1610 in Europe. In a small country church, one of the wealthier peasants suddenly stands up during the sermon: “This is bollocks! It´s simply all lie, what the mainstream church teaches. There is a completely different stuff in the Bible.I learned to read just a year ago, I can tell!”
This is how I envisioned the first epistemological crisis in our history, which forced the population into separate perceptual universes.

After the invention of a process for mass-producing movable type and…


How we involuntarily finished the information war started by Steve Bannon

What we are observing now in the US, that circus, incoherent arguments, distractions, babbling, absurd legal objections and a cacophony of monologues instead of dialogue, has been with us for some time. And we keep repeating the same mistake. We consider this style of political communication a flaw in the system, a fling. We still somehow rely on content. Why does Trump say this or that? We judge words. We try to find out if they’re true. Logical. Coherent. We’re stuck on an epistemological level because we’re part of…


Comeback or a New Premiere?

Comparison of the method and context of disinformation campaigns Infektion and Plandemic.

This essay is a part of the collective monograph on the Hybrid War. Its name is The wars between Smoke and Mirrors. The monograph will be published in November 2020 in Academia Publishing House, Czech Republic.

The term fake news has become a so-called buzzword over the last four years. Political and military deception today has many derivatives and forms (disinformation campaigns, cyber propaganda, cognitive hacking), which we summarize as the term information warfare. …


Pandemic crisis and disinformation
Alex Alvarova

Exactly six years ago, we witnessed the first massive deployment of the means of information warfare as an authentic part of a military conflict. In Ukraine, the Russian aggressor’s military incursion was accompanied by an unprecedentedly strong disinformation campaign, targeting both Ukraine’s domestic population and the world’s politicians, media and opinion leaders. This campaign achieved an amazing cognitive-deception success: in the first years of the Russian aggression the conflict was called “separatist fighting” or even “civil war”. …

Alex Alvarova

Research of Russian disinfo, seminar leader and public speaker. Author of books on Information Warfare. www.alvarova.com

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